Adrian
Is Google Feeling Lucky?
Posted by Adrian
Posted on November 23, 2007 6:42 pm

Everyone knows that Google is making money like there’s no tomorrow but could the search giant be losing $110 million a year by having the “I’m Feeling Lucky” button next to the “Google Search” button?

That’s the claim in featured in a post on the Valleywag site.

Of course, Google aren’t saying how much this feature is really costing them but what is clear is that every time a search “feels lucky” they bypass the search results page and therefore miss the company’s sponsored adverts. It is estimated that as many as 1% of searches could be made this way ‘though that number is disputed in the many comments below the post.

Whatever it’s costing Google, the company will hardly be worried as profits continue to soar, just like the company’s many privately owned airplanes!

You might be interested in the following related posts:

  1. Impact on Sky News
  2. Microsoft adCenter Introduces new Ad Preview Tool
  3. Google AdWords Local PlusBox
  4. Yahoo! ‘Bids to Attract Google Adwords Users’
  5. Google Preparing to Wave Goodbye to the Search Competition?

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