UK Online Advertising Spend Reaches £2.8 billion in 2007
Posted by Adrian
Posted on April 30, 2008 12:24 pm
Posted on April 30, 2008 12:24 pm
A recent survey carried out in partnership between the Internet Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC), reveals that in the past three years, UK Internet advertising spend has increased by £2 billion.
This growth shows no sign of abating and indicates that investment in online advertising will overtake spend on television by the end of 2009.
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