Local Search Engine Marketing Service

Despite the rising popularity of the Internet, online shopping and the general globalisation of commerce, satisfying the demands of your local market is still important, particular for smaller businesses or those who operate in a specific niche within a specific geographical region.

At Impact Media we recognise this and have developed our local search engine marketing service to help online business owners target the searchers that are most appropriate to them.

The Internet community grows increasingly "net savvy" and the skill of searching is one that is continually developing with searchers becoming more refined in the way they seek out information, products or services.

Coupled with this, the major search engines are always improving their algorithms to offer the searchers "what they meant" as opposed to "what they typed". For example, a search for "B&B Hants" will return bed and breakfast services in Hampshire.

Local search and personalised settings by user are going to be constantly refined as the search engines endeavour to gain an advantage over their rivals.

We adopt a strategy of blending traditional Search Engine Optimisation (SEO) with Pay per Click (PPC) advertising but with subtle differences to allow for the local nature of your business.

We will work with you to draw up a list of appropriate keywords and understand fully the geographic targeting you wish to focus on.

The SEO aspect will help your site to develop better rankings in the major search engines for phrases that will bring in targeted prospects.

The PPC campaign will give an immediate return on your investment, will allow you to target additional phrases not covered by SEO with local advertising and will help to develop your brand in your area of business.

Local search, when properly managed, has lots of benefits including:

Better targeting of your business in your marketplace
Reduced costs
Improve conversions
Raise your brand profile

We are a leading UK search engine marketing company with a wealth of knowledge, experience and, perhaps most importantly, a track record of helping our clients to improve their online visibility.

Our contract terms do not include any lengthy tie-ins meaning that our clients only stay with us because we add value to their business.

Just fill in the form below and submit it to us and we will provide you with a FREE Local Search Report detailing how we could help you improve your online visibility:

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Testimonials & Case Studies

“ The Franchise Company’s website profile has significantly improved since we sought help from Impact Media, they are good to deal with and give excellent service. We will certainly continue to use them in the foreseeable future. ” Ken Rostron, Partner,
The Franchise Company.
“ Impact Media have helped us to increase our value to clients by broadening the range of services we can offer. We have always been happy with the service received and results that are generated. We would recommend Impact Media to any web based company. ” Matthew Burgess, MD,
Phew Design Ltd.
“ When we started to work with Impact Media, SPI had zero search engine visibility. This dramatically changed, and even after a short period of time, SPI consistently ranked on page one. ” Frances Critchlow, Marketing Manager, SPI Lasers PLC.
“ Having worked with Impact Media for a few months we are delighted with the progress and advice to date. Our main sites have accelerated up the natural listings as a result and we anticipate top spot over the coming months. ” Rik Hellewell, MD,
Ovenu.
“ If I compare where we were in terms of web visibility, cpc management, number of registrations, sales etc to where we are now the numbers speak for themselves. ” Christian Ofri-Boateng, CEO,
ChristianSteven Software.
“ I was impressed with Impact Media from the first contact. Everyone within the company was efficient, informative and highly knowledgeable about their field. Most importantly, Impact Media has delivered. ” Jenny Hudson, Marketing Manager,
Birmingham Prostate Clinic.
“ The results were immediate with the level of enquiries increasing, bringing benefits within a matter of days and with a substantial order from a new customer as a direct result of the campaign within the first month! ” Andy Wolfe, Sales Manager,
Cox Wokingham Plastics.
“ Impact Media are, in my opinion, the best in the business and unlike others haven't tied me into a long term contract. If Impact is confident enough in its abilities to work on this basis, then I am more than happy to trust its team! ” Keith Ward, MD,
I4C Phsychic Readings.